High-Quality, Engaging Audio Content for Brands

 

Welcome to Voxtopica's monthly digest, where we'll share relevant news about podcasting for brands.

Will video kill the podcast star? No, but data suggests you should be integrating video into your show.

If your organization has a podcast or is thinking of starting one, you should probably integrate video into your show. The data suggests you could miss out on a large audience if you aren’t using video.

In our latest post, Why Your Brand Podcast Should Have Video, we use recent data to make the case for adding a simple but powerful tool in your growth arsenal – without adding headaches to your current process or budget.

 
 
 

10 Branded Podcasts Fails & Success Stories to Learn From

Why branded podcasts fail: Branded podcasts can have a huge impact but sometimes fail to engage listeners. Rephonic dives into the reasons and offers solutions for a successful branded podcast. Read on for actionable tips and let us know how Voxtopica can help!

 
earbudspodcastcollective.org

Black History Month: Black, History-Making Podcasts 

Celebrating Black audio content creators for Black History Month? Yes, please! Marceia Cork, creator of Oooh, Those Effin' "C-Words!" has curated a list of 5 very different podcasts across 5 different topical areas to enrich yourself and celebrate Black podcasting excellence. Enjoy!

 
podnews.net

Is Google Getting Out of Podcasting?

Celebrating Black audio content creators for Black History Month? Yes, please! Marceia Cork, creator of Oooh, Those Effin' "C-Words!" has curated a list of 5 very different podcasts across 5 different topical areas to enrich yourself and celebrate Black podcasting excellence. Enjoy!

 
acast.com

Winning in the Attention Economy Through R+R: Routines and Rituals

Are podcasts peak intentionality? When out of the home, the most popular times for consuming podcasts are when your listeners are driving, walking, on public transportation, or working out. So what might that mean for the positioning of your podcast? Lizzy Pollott at Acast has our attention – you definitely don't want to miss this one. As always, let us know your thoughts!

 
 

Making high-quality, engaging audio content for brands.

 
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